What it is
Product thinking with application experience
Good product decisions need two views at the same time: what the technology can do, and what customers need to do with it. MSY Consulting brings experience from measurements, customers and markets in benchtop NMR and EPR.
What you get
Typical topics
- Which applications and markets to address first, and why
- How to position an instrument, an option or a software module against alternatives
- What customers ask for and what they do not need
- Application packages, training and support around the product
- Priorities for development, based on the applications
How it works
Working together
Short workshops and written recommendations. The work can be a single study or a continuing advisory role. Recommendations are practical and are discussed with you before they are final.
Good to know
Points that matter
- Work is confidential and under an agreement
- Recommendations are advice; decisions stay with you
Next step
Talk to us
Tell us the product and the question. We will suggest how to approach it.
Contact
Let's talk about your application
Send an email describing your instrument and your application, and you will get a reply.
contact@msyconsulting.euMSY CONSULTING SAS · Wissembourg, France · LinkedIn